Florida Guide
Florida’s garnered a name for itself, but we’re here to tell you there’s a lot more to the Sunshine State. Cultural events like musical festivals abound and museums are no scarcity. Of course the beaches are a favorite, but don’t skimp on the art hubs nearby. Florida's communities and heart will no doubt captivate you.
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Florida city guides 
Fort Myers
Fort Myers’ islands, beaches and neighborhoods have a way of leaving a lasting impression. Visit and create memorable moments naturally.
Jacksonville
Think you know Florida? Think again. Welcome to historical neighborhoods, coastal beaches, surfing, arts and culture. Welcome to Jacksonville.
Miami
With celebrated museums, unforgettable beaches, and art extravaganzas, Miami ranks as one of the country's most popular tourist destinations.
Orlando
As one of the South’s emerging food destinations, this city contains several surprises as Orlando restaurants redefine modern Florida cuisine.
St. Augustine, Ponte Vedra, and Florida’s Historic Coast
Travel back in time to explore the ancient streets, castles, and architecture in quaint St. Augustine, Florida—the oldest city in America.
Tallahassee
Known as the state capital and home of Florida State University, Tallahassee is far more than a college town or stuffy legislative hub.
shop florida made
The Local Palate Marketplace is a curated destination for the South’s most distinctive food and kitchen brands - connecting customers directly with the makers behind them.
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explore florida
In the Field
Naomi’s Garden in Miami Serves Up Traditional Haitian Cuisine
Naomi's Garden, located in Miami's Little Haiti neighborhood, continues to serve up traditional Haitian cuisine to the locals.
The Riff
Pisco Cocktail Recipes for Sunny Weather
Pair these two pisco cocktail recipes shared by Maru bar manager Cole Biondi in Tampa, Florida, with the sunny, summer weather.
On the Road
Get To Know West Palm Beach, Florida
West Palm Beach blends coastal charm, vibrant culture, and a rapidly evolving dining scene into a must-visit destination in South Florida.
