Nestled in a valley surrounded by the Blue Ridge Mountains, Asheville, North Carolina, is an outdoor mecca with a thriving art scene, hippie charm, and a beer culture at a fever pitch. Having evolved into a cultural hub for many award-winning chefs, makers, and small business owners—it is a top Southern destination. Asheville’s first food hall, The S&W Market, boasts affordable eats, an outdoor patio, and a taproom. Load up on sweets at Old Europe Pastries, the city's longest running cafe, with macarons, napoleons, eclairs, and tiramisu are just the start. Take a drive or hike on Blue Ridge Parkway, the country’s longest linear park, and enjoy stunning views of waterfalls before discovering its secret swimming holes. Music runs through this city’s bloodstream. Try out hand-crafted instruments or discover the area’s popular artists at music shops. Music festivals are frequent here and showcase the best and impressive variety of local talent. Find Asheville’s spirit in markets and heritage events where creativity blooms.
explore asheville 
Dining Out
A First Look at Little D’s
Opening February 23 in the Merrimon Avenue shopping plaza, Little D's offers a cozy oasis in North Asheville for chef-driven shareable snacks.
Dining Out
Dining Out: Neng Jr.’s
Silver Iocovozzi's Filipinx restaurant, Neng Jr's, and serves up an intimate, personal, and fun experience in West Asheville.
On the Road
Finding Jamón
From Madrid to Asheville, North Carolina, a true aficionado embarks on a quest for the best jamón in the world.
explore nearby
On the Road
Greenville
Tucked in the folds of the Blue Ridge Mountains, Greenville has been quietly gaining momentum as a Southern food town worth knowing.
On the Road
Charlotte
Ingenuity paired with creativity is at the helm of the thriving restaurants and breweries expanding the Queen City’s culinary scene.
On the Road
Spartanburg
Bursting with charming downtowns and refreshing flavors, escape to Spartanburg, South Carolina and take time to discover new favorites.
